{"product_id":"9781032225012","title":"The Lean Approach to Digital Transformation : From Customer to Code and from Code to Customer","description":"\u003cp\u003eThe approach proposed in this book is based on the Lean Startup approach, according to an extended vision that combines Design Thinking and Growth Hacking. Companies must become truly \"customer-centric\", from observation, listening to co-development.\u003c\/p\u003e","brand":"Productivity Press","offers":[{"title":"Default Title","offer_id":52930241921333,"sku":"EB_KF0800_L13-07_DUBAI","price":204.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0971\/7773\/1381\/files\/9781032225012-1.jpg?v=1789402893","url":"https:\/\/kinokuniya.ae\/ar\/products\/9781032225012","provider":"Books Kinokuniya UAE","version":"1.0","type":"link"}