{"product_id":"9781119864745","title":"The Online Marketplace Advantage : Sell More, Scale Faster, and Create a World-Class Digital Customer Experience","description":"\u003cp\u003eRevolutionize your business with the power of marketplaces \u003c\/p\u003e\n\n\u003cp\u003eIn today's digital-first economy, marketplaces are growing at twice the rate of overall eCommerce - and proving that traditional eCommerce is no longer enough. With The Online Marketplace Advantage: Sell More, Scale Faster, and Create a World-Class Digital Customer Experience, the duo behind more than 300 of the world's most successful marketplaces reveals the strategies every enterprise needs to take the lead. \u003c\/p\u003e\n\n\u003cp\u003eThrough dozens of case studies, real-word examples, and proprietary marketplace research you'll learn: \u003c\/p\u003e\n\n\u003cp\u003eHow to turn the marketplace model into your business' competitive advantage\n\u003cbr\u003eThe make-or-break decisions for launching an industry-leading enterprise marketplace fast\n\u003cbr\u003eThe best practices to achieve marketplace scale, and the most common pitfalls that separate the winners from the losers \u003c\/p\u003e\n\n\u003cp\u003eWith The Online Marketplace Advantage, discover the complete playbook you need to break through with a successful, scalable marketplace strategy that puts your business on a path to unprecedented growth - permanently.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":52904868413749,"sku":"EB_BM1000_H05-04_AD","price":158.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0971\/7773\/1381\/files\/9781119864745-1.jpg?v=1789403342","url":"https:\/\/kinokuniya.ae\/ar\/products\/9781119864745","provider":"Books Kinokuniya UAE","version":"1.0","type":"link"}