{"product_id":"9781035020034","title":"For the Culture : The Power Behind What We Buy, What We Do and Who We Want to Be","description":"\u003cp\u003eMarcus Collins, award-winning marketer and strategist to some of the world's biggest companies, explains why 'culture' is the key to influencing mass behaviour.\u003c\/p\u003e","brand":"Macmillan Business","offers":[{"title":"Default Title","offer_id":52931066495285,"sku":"EB_BM1000_L15-06_DUBAI","price":72.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0971\/7773\/1381\/files\/9781035020034-1.jpg?v=1789402990","url":"https:\/\/kinokuniya.ae\/products\/9781035020034","provider":"Books Kinokuniya UAE","version":"1.0","type":"link"}