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Contemporary Sport Management (7TH)

Pedersen, Paul M. (EDT)/ Thibault, Lucie (EDT)
714.00 AED
Member Price
642.60
English

Product Description

Sport management is reimagined in this visually engaging guide that explains industry fundamentals, diverse career paths and key roles in marketing, communication and events. It highlights emerging trends such as esports, streaming, AI, AR and VR while offering interactive case studies and activities.

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